Ethiopia on the International Stage | KEFITA & Addis Ababa Development

January 3, 2026

Global Media spotlight Ethiopia’s emerging financial district and KEFITA, highlighting Addis Ababa’s growing role in international real estate and investment

Ethiopia continues to draw growing international attention as global observers turn focus to the country’s evolving economic and urban landscape. In recent weeks, Journalists and international media representatives expressed particular interest in Ethiopia’s emerging financial district and KEFITA, two flagship developments currently being undertaken by Rockstone Real Estate.

This proves to be a reflection of a broader shift in how Ethiopia is globally perceived, not only as a historic and cultural centre, but also as a country shaping int’s future. The financial district represents a strategic vision for Addis Ababa as a regional business hub, while KEFITA exemplifies a new generation of residential developments that integrate international standards with local context.

KEFITA stood as a case study in how contemporary architecture, sustainability principles and community focused planning can coexist. The project’s emphasis on long term value, lifestyle quality, and responsible development resonated with journalists seeking to understand how Ethiopia is positioning itself within the global real estate and investment landscape.

This international interest promises significant media coverage and plays a vital role in shaping investor confidence, influencing perception and placing cities on the global map. Ambitious development initiatives like this expose the importance of delivering projects that reflect excellence, integrity and sustainability.

Ethiopia’s presence on the international stage is growing and with it comes an opportunity to redefine narratives, attractive meaningful partnerships and build with purpose. KEFITA is proud to be part of this evolving.

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